This generation is the E 3 Bicho Bicho Navy Camper Camper first that will live a shorter life than the generations that preceded them.

Get the facts on childhood obesity ›

What We Do

We’re working with the private sector on both sides of the economic equation, by increasing the supply of healthier options and building demand for them.

Camper Navy Bicho 3 Bicho Camper E We work with our partners to make healthier options accessible to all American families regardless of income level.

More about our partners › Jackie White Jackie Colorful Creations Jackie White Creations Jackie Colorful Creations White White Colorful Creations Colorful Colorful 1wpBUxCZq

Through signature initiatives like FNV and Drink Up, PHA increases consumer demand for healthier options.

More about our initiatives ›

Our successes

I could not be prouder of, or more energized by, everything we have achieved together to help all of our children lead healthier lives.

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